{"id":4235,"date":"2024-03-05T13:49:28","date_gmt":"2024-03-05T16:49:28","guid":{"rendered":"https:\/\/rededor2023.blendon.com.br\/modelo-de-negocios\/visao-de-futuro\/"},"modified":"2024-07-03T15:01:58","modified_gmt":"2024-07-03T18:01:58","slug":"vision-of-the-future","status":"publish","type":"page","link":"https:\/\/rededor2023.blendon.com.br\/en\/business-model\/vision-of-the-future\/","title":{"rendered":"Vision of the future"},"content":{"rendered":"<div class=\"kb-row-layout-wrap kb-row-layout-id4235_0d8bce-01 alignnone kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n\n<div class=\"wp-block-kadence-column kadence-column4235_9e03be-75\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading has-kb-palette-3-color has-text-color has-link-color wp-elements-4361f7503f52d3d8074d41e0e913fcfb\">Industry scenario<\/h2>\n\n\n\n<p class=\"has-small-font-size\">GRI 2-6<\/p>\n\n\n\n<p>In January 2023, Brazil had 4,529 private hospitals and 264,253 beds available, mostly concentrated in the states of S\u00e3o Paulo and Minas Gerais, according to the survey Brazilian Hospital Scenario \u2014 2023, prepared by the National Health Confederation (CNSa\u00fade, in Portuguese) and the Brazilian Federation of Hospitals (FBH, in Portuguese), available for consultation <a href=\"https:\/\/www.gov.br\/ans\/pt-br\/assuntos\/noticias\/numeros-do-setor\/PanoramaSaudeSuplementar02_outubro2023.pdf\">here<\/a>. Although these figures seem significant, they present a scenario of concern for a country of continental dimensions.<\/p>\n\n\n\n<p>Today, we have a ratio of 1.9 bed per one thousand inhabitants, below the average ratio for Latin America, which is 2 beds per one thousand inhabitants, and well below the World Health Organization\u2019s (WHO) global estimate of 3.2 hospital beds per one thousand inhabitants.<br>Furthermore, in some regions, such as the Southeast, which concentrates 42% of Brazil\u2019s private hospitals, the concentration of units is much lower than that of beneficiaries, as 61% of the population with health insurance is concentrated in this region.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-column kadence-column4235_e92bd5-7d\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-image mobile-only\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"598\" src=\"https:\/\/rededor2023.blendon.com.br\/wp-content\/uploads\/2024\/04\/visao-de-futuro-bg-1024x598.webp\" alt=\"\" class=\"wp-image-1308\" srcset=\"https:\/\/rededor2023.blendon.com.br\/wp-content\/uploads\/2024\/04\/visao-de-futuro-bg-1024x598.webp 1024w, https:\/\/rededor2023.blendon.com.br\/wp-content\/uploads\/2024\/04\/visao-de-futuro-bg-300x175.webp 300w, https:\/\/rededor2023.blendon.com.br\/wp-content\/uploads\/2024\/04\/visao-de-futuro-bg-768x449.webp 768w, https:\/\/rededor2023.blendon.com.br\/wp-content\/uploads\/2024\/04\/visao-de-futuro-bg-1536x898.webp 1536w, https:\/\/rededor2023.blendon.com.br\/wp-content\/uploads\/2024\/04\/visao-de-futuro-bg.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"kb-row-layout-wrap kb-row-layout-id4235_32183f-4a alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-left-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n\n<div class=\"wp-block-kadence-column kadence-column4235_60d8a6-16\"><div class=\"kt-inside-inner-col\">\n<p>Data shows an imbalance in the Brazilian hospital operation, with successive losses of private hospital units and beds in recent years. In 2022, 202 private hospitals were opened, while 139 closed down given the challenges and difficulties of keeping a hospital running.<\/p>\n\n\n\n<p>Added to this, healthcare insurance carriers continued to record negative results, totaling BRL 4.5 million, according to a report by the Brazilian Association of Healthcare Plans \u2014 Abramge, in Portuguese (<a href=\"https:\/\/abramge.com.br\/cenario-saude-volume-8-no-4-de-2023-2\"><em>Cen\u00e1rio da Sa\u00fade<\/em><\/a><em> <\/em>publication, volume 8 no. 4). The data, however, already shows a recovery over the previous year, driven by an increase in the number of beneficiaries (expected to grow by 1.6% in 2023, to 51.2 million people) and improved management models (reducing expenses, reviewing processes), as well as the growing use of analytics, artificial intelligence, among other tools.<\/p>\n\n\n\n<p>From a macroeconomic stance, the Brazilian scenario remained challenging in 2023 but saw the start of an upturn in the level of economic activity. Greater acquisition of services has led to an expansion in this segment\u2019s activities. Traditionally a high employer, the sector boosted the labor market, which contributed to GDP closing the year up by 2.9%, slightly above the forecast. As a result, Brazil was ranked among the Top 20 largest economies in the world in 2023, according to the International Monetary Fund (IMF).<\/p>\n\n\n\n<p>Inflation, as measured by the Extended National Consumer Price Index (IPCA, in Portuguese) \u2014 the government\u2019s official rate \u2014, closed 2023 with an accumulated increase of 4.62%, within the inflation target range determined by the National Monetary Council (CMN, in Portuguese), which was 3.25% (inflation was 5.6% in 2022). The unemployment rate ended the year at an average of 8%, showing that most of the population is employed, which contributes positively to the recovery of the economy and, consequently, to spending with healthcare.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-column kadence-column4235_309f54-fe kb-section-dir-vertical\"><div class=\"kt-inside-inner-col\">\n<div class=\"wp-block-kadence-column kadence-column4235_e2de71-1b\"><div class=\"kt-inside-inner-col\">\n<p style=\"margin-top:0;margin-bottom:0;font-size:72px\"><sub>+<\/sub> 60<\/p>\n\n\n\n<p class=\"has-kb-palette-3-color has-text-color has-link-color wp-elements-13a83dce7dd264f2c339eaae427b839c\" style=\"margin-top:0;margin-bottom:0;line-height:1.5\"><strong>PROJECTS<\/strong><\/p>\n\n\n\n<p class=\"has-kb-palette-4-color has-text-color has-link-color wp-elements-91c884e27316d45ec9cd4dde77e05382\">in the Organic Expansion Program<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-column kadence-column4235_5287d9-46\"><div class=\"kt-inside-inner-col\">\n<p style=\"margin-top:0;margin-bottom:0;font-size:72px\">6,634<\/p>\n\n\n\n<p style=\"margin-top:0;margin-bottom:0\"><strong>NEW BEDS<\/strong><\/p>\n\n\n\n<p class=\"has-kb-palette-4-color has-text-color has-link-color wp-elements-9c2e79cc841c9615d6eda069785e8200\">planned with the Organic Expansion Program<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-column kadence-column4235_59bb45-7a\"><div class=\"kt-inside-inner-col\">\n<p style=\"margin-top:0;margin-bottom:0;font-size:72px\">11,737<\/p>\n\n\n\n<p style=\"margin-top:0;margin-bottom:0;text-transform:uppercase\"><strong>TOTAL BEDS<\/strong><\/p>\n\n\n\n<p class=\"has-kb-palette-4-color has-text-color has-link-color wp-elements-b3677aa627c6e9673807702722f8418b\">at the end of 2023<\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"kb-row-layout-wrap kb-row-layout-id4235_d85255-ac alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n\n<div class=\"wp-block-kadence-column kadence-column4235_d3d26a-ad\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading has-kb-palette-423-color has-text-color has-link-color wp-elements-fa3aea329b682d8a63043fb6e4008b1b\">Rede D\u2019Or\u2019s operation<\/h2>\n\n\n\n<p class=\"has-kb-palette-2-color has-text-color has-link-color has-small-font-size wp-elements-36c2555cbfad8f688576705aef458306\">GRI 3-3<\/p>\n\n\n\n<p>We continue to strengthen the private hospital network to ensure hospital care for the Brazilian population. In 2023, we increased the number of beds to 11,737 (2.2% more than in 2022). Our organic expansion program includes more than 60 projects distributed in new units (greenfield) and existing units (brownfield), totaling 6,634 beds, 1,221 of which have already been delivered between 2021 and 2023.<\/p>\n\n\n\n<p>The program is part of the strategy grounded on three pillars that guide our business model and permeate all our activities: financial sustainability; perceived quality; and technical quality. Thus, we are able to offer humanized, high-quality care, which is safer and incorporates the most modern technologies, in accordance with the most up-to-date medical evidence.<\/p>\n\n\n\n<p>Accordingly, we maintain our commitment to keeping the highest ethical and integrity standards in our care practices, in the relationship with all stakeholders and in our commercial transactions.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Industry scenario GRI 2-6 In January 2023, Brazil had 4,529 private hospitals and 264,253 beds available, mostly concentrated in the states of S\u00e3o Paulo and Minas Gerais, according to the survey Brazilian Hospital Scenario \u2014 2023, prepared by the National Health Confederation (CNSa\u00fade, in Portuguese) and the Brazilian Federation of Hospitals (FBH, in Portuguese), available [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2616,"parent":4231,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-4235","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/pages\/4235"}],"collection":[{"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/comments?post=4235"}],"version-history":[{"count":13,"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/pages\/4235\/revisions"}],"predecessor-version":[{"id":5936,"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/pages\/4235\/revisions\/5936"}],"up":[{"embeddable":true,"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/pages\/4231"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/media\/2616"}],"wp:attachment":[{"href":"https:\/\/rededor2023.blendon.com.br\/en\/wp-json\/wp\/v2\/media?parent=4235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}